Club One, located in San Francisco, Calif. has generated a reputation for being on the cutting edge and developing family-friendly environments with their members’ lifestyle in mind. As the fitness industry has evolved, Club One has found itself continuing to change with new technologies that have allowed them to be in contact with members and communities on a much greater scale.
Bill McBride, 46, the president and COO of Club One, has overseen the radical changes via technology through marketing concepts and member interaction. However, it’s these advancements he believes that have helped deliver more opportunities for clubs and make previous endeavors more valuable.
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